Blog Archives
The Role of the Robots.txt File to Improve Site Ranking!
Not many web master take the time to use a robots.txt file for their website. For search engine spiders that use the robots.txt to see what directories to search through, the robots.txt file can be very helpful in keeping the spiders indexing your actual pages and not other information, such as looking through your stats!
The robots.txt file is useful in keeping your spiders from accessing parts folders and files in your hosting directory that are totally unrelated to your actual web site ...Read the rest of this entry »
Whats with the Competition? Ever Heard of Cooperation?
I attended the SES Expo in San Jose, CA the other day. It was an hour from my home in Larkspur, CA just north of the Golden Gate Bridge. Along the way I was thinking this would be really neat to see, a lot of companies doing the same things really, and to see how they play together.
What a shock. Same old tech business, competition running rampant, and it was really apparent at the iP******* booth where I met a guy who asked me what I did, I told him SEO, Internet Marketing, PPC, and before I ...Read the rest of this entry »
How to Avoid the Google Duplicate Content Filter?
More and more webmasters are building websites with publicly available content (data feeds, news feeds, articles). This results in websites with duplicate content on the Internet. In cases of websites build on news feeds or data feeds you can even find websites that match each other 100% (except for the design). Several copies of the same content in a search engine does not really do any good and so Google apparently decided to weed out some of this duplicate content to be able to deliver ...Read the rest of this entry »
Release from Google Sandbox Only to Search the Playground
The Google Sandbox Effect has been discussed at length in our
case study of a new website first crawled in May by Googlebot.
We can now further the case study with indexing comparisons
and discuss interesting Googlebot crawler behavior after
release, at the 75 day mark, of the study website from that
very confining Sandbox.
This case study is not for the faint of heart - those just
launching a new web business on a new domain name with hopes
of instant indexing and immediate traffic may find ...Read the rest of this entry »
A Naive Mistake Cost Me My Google Rankings
Little do you know but you too could be making mistakes with your website that are costing you your search engine rankings.
Goggle and the other search engines are constantly changing their algorithms to keep pace of search
engine spammers. Some novice website owners may be like me and be making big mistakes in the eyes of the search engine bots which will lower their search engine ranking or blot their website right out of existence from everyone except those people that have been given their ...Read the rest of this entry »
The Google Sitemap For Idiots
I donâ''t mind admitting that every time some new fangled idea or piece of technology arrives online, I have a small fit and wonder how long itâ''s going to take me to understand what it is, what itâ''s for and whether I need to use it to stay â'˜up thereâ''. Itâ''s even more frightening when the experts start explaining it and really only serve to confuse the matter when they use their 'techno-speak'.
Here I am still wrestling with RSS and along comes Google with their Sitemap program. ...Read the rest of this entry »
7 Search Engine Optimization Strategies
Search engine optimization refers to the technique of making your web pages search engine friendly so that search engines are more easy to understand and analyze your website. Consequently, your site has a better chance to gain high search engine ranking.
However, please be reminded that high search engine ranking is not your only objective, and your objective should be website traffic and conversion. The following advice helps you to achieve the objectives.
1. Make Sure Your Site Will Not Be ...Read the rest of this entry »
Finding Profitable Keyword Phrases
So you have a site concept developed that you are ready to start writing great content for.
So what's the next step?
It's time to develop your " master keyword list " which you will use to craft your WebPages. These are the words or phrases you would like to get ranked high in the search engine's for and get the free targeted traffic that this will bring to your website.
It is not enough to simply "pluck" words from the air and start writing your web pages. You need to carefully select which ...Read the rest of this entry »
How To Rank High On MSN Search
The new MSN Search is quickly gaining popularity among internet search engine users. Google still being the #1 search engine with Yahoo in #2, and MSN in a strong #3. Each of the three major search engines has their own unique algorithm, and MSN is no different. Over the past several months I have had amazing success with MSN. With a few tweaks and tricks I have all of my sites ranked top 3 (mostly #1â''s) with my targeted key words. This article will give you a quick look at how I have ...Read the rest of this entry »
Great Site Ranking in Google The Secrets Out
How many years did you register your domain name for?
If it was only one then Google could hold that against you.
Why?
Because the majority of Spam websites only register a domain name for one year. A domain name registered for a longer period implies that the owner is more likely to be legitimate and serious about their web site.
This is just one of the unusual factors possibly considered by Google when indexing and ranking a website. Factors you could never even have guessed at in some ...Read the rest of this entry »
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